After World War II, enterprising Filipinos converted the military jeep into a passenger vehicle with bench seats and a rear entrance, and called it an autocalesa. Soon, the repurposed vehicle became wider, longer and bigger, and became colorful, loud, and ornate, transforming into what it is today - the Public Utility Jeepney (PUJ) - the undisputed backbone of the Philippine mass transport system, also known as the “King of the Road.” Alongside the jeepney’s history is the story of a Filipino dentist turned entrepreneur, Maximino Dionisio Juan. This book tells his story and in the process unfolds how a warhorse became a civilian mule, and the national symbol it is today.

Publisher:
Anvil Publishing, Philippines

Publication Date:
2011

Format:
Softcover / 8 x 8 inches / 130 pages / Color

Language:
English

ISBN: 978-971-27-2510-4